There’s 3 kinds of startup founders:
1. The 21st Century Entrepreneur
These are the guys that make some money sometimes, not that much money most of the time and they salve their situation by telling themselves that they’re going to get a lot of something - downloads, case studies, users, views...etc and then use that to raise money or make money
2. The Startup Guy
These guys lock themselves in a room for months to years until some magic happens. They have no idea how long it will take, or if it will take, but they know that they’re not going to give up.
3. The Growth Founder
The growth founder knows exactly what numbers they’re going to hit this year and next. They pull levers and often overshoot their goals by accident.